BRIANNA SOUTHERN

BRIANNA SOUTHERNBRIANNA SOUTHERNBRIANNA SOUTHERN
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BRIANNA SOUTHERN

BRIANNA SOUTHERNBRIANNA SOUTHERNBRIANNA SOUTHERN

Signed in as:

filler@godaddy.com

  • Home
  • SERVICES
    • Book An Appointment
    • Services
    • Weddings
    • Hair Extensions
  • Shop
  • Blog
  • Hairstylist Education
  • Events
  • FAQs
  • Contact

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Introducing

Brianna Southern

Hairstylist • Business Coach • Founder of Beauty Blueprint Academy 

Stockton, CA | Serving Stylists Nationwide

Book Your Free Breakthrough Call

Become the Luxury Hair Stylist Everyone Requests

Tired of an empty chair, inconsistent income, and burnout? Discover how to attract dream clients, command premium prices, and create the balanced, fulfilling career you deserve—without the overwhelm.

I went from $31k in debt to fully booked and building wealth in 7 months.

I’ve been exactly where you are. Now I help ambitious hairstylists like you build magnetic brands, fill their books with ideal clients, and run profitable businesses with ease and soul.

Hair is Your Passion. Business Mastery is the Missing Piece.

As a hairstylist, you pour your heart into every client—but running the business side feels exhausting. You’re not alone.

Common struggles I hear every day:

  • Quiet chair or rollercoaster income
  • Constantly chasing new clients
  • Feeling overwhelmed by social media and marketing
  • Burnout and no time for yourself
  • Undervaluing your work and struggling with pricing
  • Wanting more freedom and fulfillment

Success is within reach.

With the right systems, mindset, and strategies, you can turn your chair into a waitlist, build a brand that stands out, and create a life you love.

Why Choose Beauty Blueprint Academy?

I’ve combined 8+ years as a successful independent hairstylist

(specializing in lived in color and extensions) with proven business strategies and soulful energy work. This isn’t generic advice—it’s what actually worked for me and my students.


Our unique approach blends:


  • Practical, done-for-you business systems
  • Magnetic marketing & client attraction
  • Brand positioning that feels like you
  • Mindset & energy practices for confidence and flow

Your Success Starts Here

1. Book a Free Breakthrough Call

Let’s talk about your goals and challenges. I’ll give you personalized clarity and map out the best next steps for you.

Book Your Complimentary 20-Minute Call Now

2. Choose Your Path

  • Self-paced course for immediate transformation
  • 1:1 or group coaching for deeper support

3. Become the Fully Booked Stylist

Enjoy premium clients, higher income, more freedom, and the joy of a thriving business.

Courses and Coaching

FREE

Never stare at a blank screen again. Join Brianna’s list for exclusive access to ready-to-post content ideas, tips, and resources designed specifically for hairstylists to attract clients consistently and grow your presence with ease.

Get Your Download

$7

For just $7, get over 100 scroll-stopping templates, 45 viral hooks, 100 done-for-you captions, 60 reel ideas, plus bonus AI training and brand kit video. 

Instantly transform your social media into a client-attracting machine—perfect for busy stylists who want results without the overwhelm.

Enroll Now

FREE

FREE

Join the Community


 Connect with like-minded hairstylists in Brianna’s private Facebook group, 

Beauty Babes Unite! 


Share wins, get support, ask questions, and stay motivated as you build your fully booked business together.

Join The Community

FREE

Grab Your Free Brand Kit Checklist Get instant access to The Beauty Pro’s Guide to Building a Winning Brand Kit. 


This exclusive free download walks you through identifying your unique brand personality, choosing the perfect colors, crafting your story, logo tips, fonts, visuals, and social media strategies—so you can start attracting drea

Grab Your Free Brand Kit Checklist Get instant access to The Beauty Pro’s Guide to Building a Winning Brand Kit. 


This exclusive free download walks you through identifying your unique brand personality, choosing the perfect colors, crafting your story, logo tips, fonts, visuals, and social media strategies—so you can start attracting dream clients with a cohesive, professional brand that stands out.

Get Your Download

$197

The Beauty Blueprint: Fully Booked Stylist System


Self-Paced Online Course — Your Foundation for Success

This 5-module program gives stressed-out hairstylists the exact blueprint to stand out, attract ideal clients, and get more butts in seats—without burnout.

What You’ll Get:

Module 1: Your Powerful Why & Vision

Discover your unique purpose a

The Beauty Blueprint: Fully Booked Stylist System


Self-Paced Online Course — Your Foundation for Success

This 5-module program gives stressed-out hairstylists the exact blueprint to stand out, attract ideal clients, and get more butts in seats—without burnout.

What You’ll Get:

Module 1: Your Powerful Why & Vision

Discover your unique purpose and create a clear vision. (This is how I went from debt to thriving—it’s the foundation.)

Module 2: Client Attraction & Retention Mastery

Proven strategies to pull in high-paying clients and keep 80%+ as repeats. Includes IG hacks and rebooking secrets.

Module 3: Create Wow Experiences

Turn every appointment into a raving-fan moment that builds loyalty and makes your chair their happy place.

Module 4: Build Your Magnetic Brand

Craft a vibe that’s unmistakably YOU—colors, story, visuals—so dream clients find and choose you.

Module 5: Systems for a Profitable Business

Run like a pro with smart pricing, tools (like Gloss Genius), and workflows that save time and stack cash.

Plus Limited-Time Bonuses (Value $800+):

  • Guided Meditation with Yemaya (soul renewal & glow)
  • Brianna’s Signature Butterfly Haircut Tutorial (live from Cosmo Con)
  • Done-For-You Client Scripts (confidence-boosting conversations)

Total Value: $997 Yours Today for Only $197

Enroll in The Beauty Blueprint Now (or link to order page)

30-Day Money-Back Guarantee — If you don’t see real progress after applying the material, I’ll refund you. No questions asked. (This only works if you work it.)

Enroll Now

1 on 1 Coaching

1 on 1 Coaching

Signature 3-6 Month Private Program for ambitious hairstylists ready for accelerated results.


Go deep into every element of your dream business. We combine proven strategies with energy work in a personalized, transformative experience.


You’ll leave with:

  • A fully booked schedule of dream clients

Signature 3-6 Month Private Program for ambitious hairstylists ready for accelerated results.


Go deep into every element of your dream business. We combine proven strategies with energy work in a personalized, transformative experience.


You’ll leave with:

  • A fully booked schedule of dream clients
  • Premium pricing and offers that feel effortless
  • A standout personal brand
  • Systems, mindset, and habits for long-term wealth and freedom
  • Ongoing support and accountability

Spots are limited.

Book Your Call

The Secret To Finding Your Ideal Client on Social

Introducing "Unlocking Your Ideal Client on Social Media" - a free prerecorded training exclusively for hairstylists and salon owners!


Are you struggling to find your ideal clients on social media? Do you want to attract more of the right clients who appreciate your services and keep coming back? Look no further!


In this comprehensive training session, originally presented at Cosmo Con, you'll gain invaluable insights and strategies to identify and connect with your ideal clients through social media platforms. You will learn:


  1. The importance of knowing your target audience and understanding their needs and preferences
  2. Techniques to define your ideal client persona and create a strong, targeted marketing strategy
  3. Proven methods to optimize your social media profiles and posts to attract your ideal clients
  4. Strategies for engaging and building relationships with potential clients through social media interactions
  5. Tips and tricks for leveraging social media analytics to track your progress and make data-driven decisions


Whether you're just starting out or looking to revamp your salon's online presence, this training will equip you with the knowledge and tools to make social media work for your business. Take advantage of this exclusive opportunity to learn from industry experts and unlock the potential of finding your ideal clients on social media.


Don't miss out on this game-changing training. Sign up now to receive access to the prerecorded session and start elevating your business to new heights!

What Stylists Are Saying

Ready to Write Your Own Success Story?

Stop settling for less than you deserve. Whether you start with the self-paced course or go all-in with coaching, I’m here to guide you from stuck to unstoppable.

Take the first step today.

Book Your Free Breakthrough Call

1 on 1 Coaching

For Hairstylists With Big Dreams

Welcome to the Beauty Blueprint Academy, where your big dreams as a hairstylist are about to become your reality!


Are you ready to step into your power and finally create the business and life you've been dreaming of? Our life-changing coaching program is here to make that happen. Led by none other than the incredible founder of Beauty Blueprint Academy, Brianna Southern, we offer a soulful approach to help you unlock your true potential.


Brianna Southern has dedicated her career to empowering hairstylists, salon owners, and educators just like you. With her wealth of experience, she has already transformed the lives of professionals by providing proven systems and strategies.


No more settling for anything less than extraordinary. It's time to turn your dreams into a remarkable reality. Discover the coaching program that suits your unique needs, and start changing your life today. You can expect our hands-on, intimate, and deeply transformative approach to deliver the personalized support you deserve.


Welcome to the Beauty Blueprint Academy, where powerful transformations happen every day. Get ready to unlock your true potential and watch as your dreams unfold before your eyes.

coaching for hairstylists, coaching, online coaching for hairdressers, business building for hair

BEAUTY BLUEPRINT ACADEMY IS OUR SIGNATURE 1 ON 1 COACHING PROGRAM FOR AMBITIOUS HAIRSTYLISTS

This is a 3-6 month life changing coaching experience. Beauty Blueprint Academy is our signature business coaching program for hairstylist with big dreams. We will deeply go into all the elements it takes to run the beauty business of your dreams. Our unique approach to business coaching is a combination of strategy & energy work, and it's business coaching like you have never seen.

BOOK A COACHING CALL

Disclosure

Disclosure: The depicted experience is not typical. Your background, education, experience, work ethic may differ. This is used as an example and not a guarantee of success. Individuals do not track the typicality of its student's experiences. Your results may vary.

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